This past week, we hosted a webinar with a special guest, Bill Ryan, SharePoint evangelist. He explored the issues companies face and the options available to manage the usage and adoption metrics between SharePoint (on-prem and online) environments and the Yammer platform. Community managers, IT managers, and business leaders need metrics to show who is using the platform, how it is being used, and how far the reach of social collaboration has extended to the enterprise.
Social is no longer something we talk about “on the horizon”. It is here to stay, as McKinsey & Company estimate that social technology will contribute $900 billion to $1.3 trillion in annual value. Thus, obtaining the skills to drive social adoption is critical for getting the most out of your Social Platform.