Summary: Unbounce and Visual Website Optimizer are both good candidates for a Testing platform. Each covers different aspects and has its pros and cons. In this post I will compare the two and explain why in my opinion, using both of them together is probably the best solution available out there at the moment. […]
When attempting to run AB tests using Google Website Optimizer (GWO) and Google Analytics (GA), questions often arise. A wide variety of answers can be found on the internet, including work arounds and other hacks, but it’s not always easy to choose the most correct option. This is why I have compiled the following list[…]
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